startup ideas, marketing ideas, conversations, etc.



MARKETING IDEAS and TOOLS
Marketing Mileage
Business Card Design Ideas
Brochure Design Ideas
Die Cut Business Cards
Scented Business Cards
Cheap Business Card Ideas
Unique Business Cards
Unique Brochure Ideas
Cheap Advertising Ideas
Business Card Layout
Promoting Home-Based Business
Competitive Advantage
Email Marketing Tips
Selling With Color
Promotional Magnets
Brochures and Marketing Mileage
Christmas Marketing
Creative Marketing

STARTUP IDEAS and STRATEGIES
Home-Based Startup Ideas
Business Idea Brainstorming
Virtual Assistant
Event Planner
Wedding Consultant
Telecommuting Strategies
Freelance Job Strategies

Website Design Tips and Strategies

The design of your website is an element of your marketing.

When your visitors arrive, the look and feel of your website will, hopefully, make them feel as if they've come to the right place. The dreaded alternative is that they'll take one look and hit the "Back" button on their browser.

There's a lot more to website design than color, but it can determine whether a visitor stays, or leaves and never returns.

Thanks to the wonders of HTML, we are free to use literally millions of colors. But let's don't! Nothing says "Keep Out-This Means You" like bright yellow text on an equally bright blue background. Short of cancelling your domain name, there is not a more effective method of eliminating your website traffic.

On the other end of the spectrum are the websites that have as much pizazz as a typewritten letter. You mean I traveled all the way to cyberspace for this?

The old saying "You can't judge a book by its cover" is true. Unfortunately, many people do.

Your website might contain valuable information and fascinating insight. If it looks like it was put together in five minutes, though, some of your visitors won't stay around long enough to find out.

The basics of website design are truly not that difficult. You don't have to master every complexity of HTML code in order to create a structured, visually pleasing website.

You can learn the basics of creating a simple website by searching online using phrases such as "basics of HTML" and "basics of CSS."

Even if someone else designs your initial website, you can save thousands of dollars over the long-term by learning to make changes yourself.



MARKETING STRATEGIES
Differentiate Yourself
Information Marketing
Building Customer Loyalty
Getting Customer Feedback
Testimonials
How to Define a Niche
Discovering Niches
Finding New Customers
Indirect Benefits
The Consumer's Perspective
Promotional Marketing
Pricing Products and Services
Viral Marketing Magic
Marketing Mix
Website Niches
Cheap Advertising Strategies
Complementary Marketing

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